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Pink Door Range launched to support We Mind & Kelly Matters

DOORCO announces a brand-new and exclusive Pink Door Range in support of We Mind & Kelly Matters, a charity set up by Glazerite’s John Hewitt in memory of his daughter Kelly, which aims to raise awareness of mental health and try to prevent suicide.

Dan Sullivan comments: “During lockdown we did some reviews on our products and in particular, colour. There was a lot of talk about pink doors and we remembered Kelly Hewitt because pink was her favourite colour. We had a good relationship with Kelly when she worked at Glazerite and we were all affected by her suicide. We were aware of Kelly’s Heroes, the cycling challenge John and his friends are undertaking in August and wanted to show our support. While we could have just made a single donation, we wanted to do something that had more longevity. So what better way to support We Mind & Kelly Matters than to create a pink door in Kelly’s honour.

“Of course in the usual DOORCO fashion, we didn’t stop at one pink door! We’ve created an exclusive collection of four doors, each one in a new shade of pink. We’ve opted for a more traditional style, using our best-seller Carnoustie and half-glazed Lytham, but adding a modern twist with brand new exclusive glass options, some designed by Jeyda, and all produced for us by Regalead. The design is completed with the stunning Rose Gold Sweet hardware from Brisant.

“DOORCO is going to donate 20% of all the door blanks sold from this range to We Mind & Kelly Matters.”

John Hewitt, Glazerite Group Chairman and Kelly’s dad comments: “When DOORCO approached me about this new collection I was blown away. We originally set up We Mind & Kelly Matters to keep Kelly’s memory alive, but as time has gone on, we are determined to make a difference in the prevention of suicide. All the money we raise through the charity goes to mental health awareness, trying to remove the stigma and prevent other young people from taking their own lives. We’ve recently teamed up with Rushden Mind, our local Mind charity that has supported us through this impossible time, and funded a brand new project called S.A.F.E – Suicide Awareness For Everyone. Back in Oct 2019 they started SAS groups (Support After Suicide) with the intention of taking S.A.F.E into schools, colleges or businesses to educate everyone about the “S” Word – Suicide. This is about to be launched and we are aiming to roll this out across the county of Northamptonshire. We are also talking to other mental health charities to see how we can support them as well.

“I intended to do the ride alone, but thanks to friends and family, Kelly’s Heroes was born and the event is certainly gaining traction. We’re are extremely grateful to DOORCO for this initiative which I’m sure will provide us with funds to help realise our plans to educate the next generation about mental health before it’s too late.”

For more information on We Mind & Kelly Matters visit: www.wemindandkellymatters.co.uk

The Pink Door Range is available soon. Please email info@door-co.com to register your interest.

Driving Forward

As market demand starts to return for composite doors, DOORCO is starting the phased reinstatement of their transport department with 70% of the company’s fleet due back on the road by 19th June. This is part of DOORCO’s return to work strategy which aims to focus on staff welfare while we monitor customer demand.


Dan Sullivan, DOORCO’s MD comments: “Since starting a phased return to operations on May 4th, we’ve been carefully considering our position daily, centering on the welfare of our staff with being able to meet customer demand. Business is far from ‘back to normal’, but there have been some really positive signs over the last week or so, and we feel that it is the right time to reinstate our transport department and recommence UK deliveries. DOORCO originally invested in our own fleet to ensure our doors were delivered with the personal touch, so it is imperative that this level of service is available to our customers as soon as is safe and viable to do so.


“We’ve seen a rise in orders over the last couple of weeks. In fact, numbers of prepped doors are currently exceeding pre-COVID levels, which is really encouraging. Close relationships with our external transport partners have been maintained and they have supported us throughout the re-opening of our business. But bringing down lead times and fulfilling our normal delivery promises is reliant on our in-house transport team. They have worked hard on the logistics of a phased return, as well as ensuring our drivers are fully equipped with the personal safety equipment and procedures. These include hand sanitisers in every cab, stringent and regular cleans, as well as new ways of delivering: our drivers will not exit the van when they make a drop off but call the delivery in and wait for the van to be unloaded. No paperwork will change hands, it will all be dealt with electronically, so we all have a record of safe delivery.


“Our plan is to have 70% of our fleet back by 19th with the intention of having the full fleet back in the near future to cover our usual delivery network. This remains fluid as we continue to monitor health & safety and sales, but we are delighted to be able to make this announcement as it’s another step towards our business, and indeed industry, recovering from the Coronavirus Pandemic.”

For more information about DOORCO’s products and service, call 01625 428955

DOORCO Is Here To Help

One of the key priorities for DOORCO is stock and even throughout lockdown, we continued to receive shipments from DOORCO Korea resulting in bumper levels of composite door slabs ready for distribution or manufacturing today.

“As a privately owned company with a dedicated overseas partner, DOORCO is in control of stock levels and it has always been our key priority to make sure we are well stocked to meet our customer demands”, says Dan Sullivan DOORCO’s MD. “It was also fortunate that DOORCO Korea was largely unaffected by the Coronavirus pandemic.  This meant that manufacturing of our door slabs continued, and in turn deliveries kept on schedule, even though we had shut down our manufacturing facilities in the UK.  The Senior Management Team remained on hand (whilst adhering to strict Health & Safety of course) to receive delivery which has resulted in bolstered levels of stock.

“DOORCO has been operating on a Just In Time service basis for some time, meaning we also hold good levels of accessories, glass and glazing cassettes too.  We offer fast lead times on stock items, such as next day delivery on slabs, prepped slabs from three days and painted slabs or prepped doors from five days. We’ve been back in business since 4th May and thanks to the hard work of our team, we are settled in to the “new normal” of social distancing and strict Health & Safety measures to ensure our employees remain safe and well and ready to deliver. We are closely monitoring staff levels against orders to ensure we can meet demand, and as demand grows our full team are on standby to return to work.

“DOORCO offers one of the widest ranges of door designs and colours in the UK, from traditional woodgrain slabs such as our 6/4 panel Combi (that creates seven styles from one blank), to a modern Monza II with its contemporary linear etched detailing, to the perfect aluminium/flush casement partner LINKS.

“We want to get the industry moving and are prepared to help everyone to get back to work. So, if you are experiencing any issues with supplies of slab or prepped doors, get in touch with DOORCO today to discuss your requirements: info@door-co.com or call 01625 428955.”

COVID-19 Update – Return To Work Strategy

To all our customers,
DOORCO has returned to work this week with a skeleton team to action the necessary “Safe Working Practices” which enables our company to function in a way that is safe for our team and our customers/suppliers. Providing a safe working environment for the DOORCO team is the main focus at this time and the team has been implementing these changes that will be in place for the foreseeable future.

We have taken information from Government guidance, industry practices and shared advice between customers and suppliers which has been a great assistance in shaping DOORCO’s new working practices. Some of the new Safe Working Practices include social distancing measures from entrance and throughout the premises, reduced head count in the office, daily temperature checks for all staff, daily health check questionnaire, increased levels of PPE issued including gloves/visors, and hourly work station clean down, to mention just a few. This week has provided us with a unique opportunity to work in our new environment without volume pressures to consider.

From Monday 4th May DOORCO is open for business, we will continue to run with a skeleton team that provides cover across all areas of the business: Distribution of door blanks and prepped doors along with the supply of the accessories, glazing cassettes and glass. As the demand increases, we will increase the team numbers in line with customer requirements.

DOORCO has continued to receive container deliveries during the lockdown period, so needless to say DOORCO’s stock position is extremely strong across door blanks, cassettes and glass.

We will be continually reviewing our working practices as we move forward. We will be taking into consideration any updated guidance given by the government and keeping open lines of communication with our customers and suppliers as everyone adapts to the New Normal.

Stay safe and let’s hope a return to normal business volumes can be achieved soonest.

Regards

Dan Sullivan
DOORCO MD

Update – An Important Message From DOORCO Regarding Shutdown

To all our customers,

We are currently in COVID-19 temporary shutdown until further notice and will re-communicate opening up plans in due course, please rest assured that we have developed robust social distancing procedures which will be implemented at the point of re-opening to ensure that we can protect our staff throughout this period

Please note any orders placed in the interim will have the despatch date pushed out in accordance with COVID-19 related temporary closure*. (*Final despatch dates for orders placed in the interim will be confirmed on re-opening per order).

Any orders in production prior to shutdown have been placed on hold.

Thank you for your understanding, please keep yourself and loved ones safe.

Dan & Jayne

Doors with Style

In this GGP column, Jayne Sullivan, Operations Director at DOORCO, looks at the trends the company is seeing in door styles and examines whether some of the market’s perceived perceptions are reflect reality.

Doors with Style

DOORCO, and indeed the wider industry, often talk about the front door proving the homeowner with an opportunity personalise their homes, adding individuality and personality effortlessly. Whether on a new build development or in the middle of a terrace, the front door is an easy option to add differentiation. We say their tastes are becoming bolder, more modern and inspiration is coming from contemporary European styling. Door design is essential to this and DOORCO offers over 130 individual styles – but what is the reality when you look at the stats, are homeowners really taking the bait for the innovations we create?

What the report says

DOORCO’s Top 75 Door Styles table is just one part of our monthly stats report, but it provides a great overview about what is happening in the composite door market. Looking back over 2019 and what’s happening so far this year, makes interesting reading:

The best-selling door in both reports is Carnoustie – a twin vertical design, on a standard woodgrain slab. We offer slight variations on the design in Birkdale and Penina, and this whole style family made up 21% of all doors sold last year by DOORCO. It’s the perfect partner for property refurbishment in the UK, particularly in the social housing sector, and relatively fast and cost effective to produce with standard colours and glass. Or it can be styled-up with more modern colours and glass for a new build or private sector house.
Next we have Lytham, another stalwart door design, that made up around 8% of overall sales. Again a favoured option for both refurbishment and new build, with its half glazed panel or grid option, Lytham is the perfect back door solution.

We also see some of our unique traditional designs in the top 10 – Farmhouse, Gleneagles and St Andrews to name just a few.

All of these designs are part of our Traditional collection, so in summary, in 2019, Traditional design was definitely king, reflecting the UK’s tradition and historical build design. DOORCO has 53 designs that are currently deemed as traditional – and they made up 78% of our sales last year.
When we look at contemporary, the most popular styles were Monza II (number 7 in the charts and making up 29% of all contemporary door sales), with Inox, Flush and Links styles making up the rest.

Growing Contemporary

Looking to January this year, as an indicator of what trends are emerging in the coming year, we are seeing significantly more contemporary designs sold. Although the figures overall are similar, with only a slight decrease in sales of traditional styles, the focus is certainly shifting. Monza II is still our best seller, making 44% of all contemporary door sales for the month.
The earlier indicators tell us that homeowners and specifiers are indeed taking the bait; contemporary styling is growing in popularity. But what I think is important, is to recognise the effects of other trends that we’ve already looked at in these columns – colour and glass. The design lines are becoming blurred and it’s no longer feasible to state that a door is either ‘Traditional’ or ‘Contemporary’. DOORCO offers any door, in any colour, with any glass, and customers are increasingly turning to more modern colours or glass design to give a contemporary edge to a traditional style.

Dual act

Farmhouse is the perfect platform for this dual act: once seen as a traditional replacement for a cottage door, DOORCO has developed styles, where colour choices make all the difference.

Sunningdale Farmhouse was ranked 2nd in January (3rd in 2019) and the largest proportion (27%) were Anthracite Grey – ideal for any new build property…In fact, Anthracite Grey was the colour of 25% of all doors sold in January.

Door 1 - Sunningdale Farmhouse Anthracite

Taking this a step further, there is nothing old fashioned about a Belfry 3 Farmhouse in Bahia Blue, with Aurora glass!

Door 2 - Belfry 3 Bahia Aurora

Farmhouse is just one example of this evolution from traditional to modern.

What’s new for 2020
We’ve got lots of plans in the pipeline this year that aid this shift towards modernising traditional designs, from new styles such as Merion, to colour options and our recently launched Glass Additions Range. We’re also taking contemporary a step further with the new Monza II Patina doors, which are really gaining traction. Inox is also growing in popularity, mainly thanks to our Glazing Service, which offers expert support for this tricky component, making it a far more appealing choice to sell and we expect this desire for flush styles to develop further this year too.

We’d love to hear your thoughts? What are you installing in new build, social housing and retail homes across the UK- totally contemporary Inox, or traditional Carnousite – or somewhere in between? Get in touch via social media – @doorco_official on Twitter, DOORCO Ltd on LinkedIn and Facebook or @DOORCOUK on Instagram.

A message to our customers

To all our customers,
There have been some extremely tough times over the last few years in building the DOORCO business as it stands today. We are proud to say that we have always been able to deal with these challenges head on and successfully weathered multiple storms. This has been achieved due to the 100% dedication and determination from the whole of the DOORCO team and its extended partners. We have a relentless drive to overcome ANY, and ALL challenges placed in front of us.

For DOORCO currently, it is business as usual. We are taking every precaution prescribed by the government and are closely following and adapting to the daily updates provided by the Cobra meetings. We are ensuring the upmost care and consideration for every DOORCO team member whilst trying to remain as busy and resolute as ever. We are staying focused on running the business and unless otherwise instructed, we intend to stay fully operational.

We remain committed to providing our customers the best service possible, and will endeavour to ensure normal service remains in place as long as possible. If we meet with an issue we cannot overcome, we will ensure our lines of communication are the best they can be.

The supply chain at this time remains mostly unaffected, and in true DOORCO style, we have worked closely with suppliers to ensure continuity of supply and maintain open lines of communication on a daily basis with all the key people in the chain. DOORCO Korea has remained unaffected throughout the issues faced in South Korea, they share the same ethos as the UK team, the manufacturing process has continued as normal, and shipments made on time in full. The biggest delays faced on stock deliveries have been weather related, due to storms in Europe and the UK most weekends throughout February. Cases of Covid 19 are reducing in South Korea on a daily basis, proof that the virus can be managed if action is taken.

To reiterate, its business as normal, and we will remain so for as long as there are customer requirements. Please keep in contact with the team at DOORCO and keep yourself and loved ones safe.

Dan and Jayne
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