News

Art of the Possible

In the world of composite doors, colour, from timeless classics to cutting edge contemporary, is the number one growing trend. As the UK’s market leader in coloured and painted composite doors, DOORCO is pleased to announce a substantial increase in sales in this area.

 

Dan Sullivan, MD of DOORCO explains: “This part of our business grew by around 75% in 2017 to 2018 and in 2019 we are currently seeing a 12% increase year to date compared with 2018. It has in fact become such a major part of our offering, we even have our own Creative Consultant, Jeyda, who is constantly on the look out for the latest trends in colour across the entrances of homes and businesses.

 

“Taking it to the extreme, DOORCO customer Vista displayed a particularly colourful door at this year’s FIT Show. The door took inspiration from Sir Paul Smith with his signature stripes and incorporated a spectrum of colours and shades. These iconic multi-coloured stripes have leant themselves to a plethora of lively designs, including now making it on to an installed DOORCO door.

“The idea of showcasing such a statement door, is to spark the imagination, show that any colour is possible if the customer requires something unique. By having two advanced paint lines in-house, and a skilled workforce, we are able to produce bespoke products, without having to outsource to secondary suppliers. This gives us complete control of what we do and allows us to be an innovative supplier, which is key in order to stand out in the current market.

 

“The rise in popularity of two-tone doors, has seen colour on the outside, woodgrain effect on the inside. Just one recent example the DOORCO team have painted is a door with Anthracite grey on the inside and pink on the outside.

 

“DOORCO is not creating the trend, but we have made sure we are fully prepared and equipped to react to this growing demand from customers. It’s no longer about simply delivering a grey door with a nice handle, the colour options are getting more and more varied. As a business at the forefront of delivering on these trends, it’s exciting to see where it might end! We would certainly predict that the traditional standard colours will be less and less in demand in the next few years, and a variety of colour options will keep the composite door sector strong for years to come.

 

“When it comes to colour, DOORCO customers can offer a literally unlimited choice of coloured and painted doors. Take your pick, challenge the norm and get behind the Art of the Possible with DOORCO.  We’re keen to see what the most interesting door colour you’ve ever fitted is. Tweet us your pics!”

Autumn Inspired

We’ve settled into the clutches of Autumn which means brisk walks, fading light & turning leaves. Strolling through Sherwood forest this weekend, I spent the entire day mesmerised by how the sun tinges the tops of the pines into an almost hypnotic sea of warmly lit leaves – or to describe it in 21st century terms, it felt like walking around with an Instagram filter placed permanently in front of my eyes.

Autumnal colours are deeply satisfying as they give off a warm, fuzzy air that reminds you of snuggling into your warmest jumper & sipping on a steaming cup of tea. The muted, sophisticated tones have a degree of calmness that’s perfect for following the frenzied, brightness of summer.

For doors, these tones are classy & smart. Dark greens, deep reds, mulberry & orange tinges all look great, particularly in the early evening with the shadows forming around them.

Another thing of beauty to look out for is doors with stained glass features that allow warm light to seep out on a dark evening. There’s something comforting & almost romantic about this sight which gives you a peek into each home and makes you imagine what’s happening behind each door.

Of course, Autumn’s pinnacle is Halloween when your door will receive the excitable rap of several trick or treaters’ knuckles. If your door isn’t particularly Autumnal in-style, take the opportunity to at least get some spooky décor out there, or perhaps a token pumpkin or two.

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Alternatively, Halloween could be the perfect time to get that black cat that’s been subject of much debate at the family dining table. A cat will often rest beside your front door, elevating your house front to something similar to a sphinx-protected pyramid.

 

Finally, some of you may have features on your door which means you’re ready for Halloween all year round – take this door with the overarching cobweb-style detail. I’m sure spooky wasn’t the intention behind this door but the gothic style does make you shudder slightly. This type of detail isn’t common in modern housing so the only thing to feel spooked about is whether you’ve opted for the best Autumn shade…

Jeyda

 

Until next time,

Jeyda

DOORCO’s Creative Consultant

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Demand Rises for DOORCO’s Bespoke Glazing Service

Reflecting changes in the composite door supply chain and growth in market demand, DOORCO reports that its prepping facility is up 40% on last year, and that a third of all prepped doors are now sold with glass. In fact, the leading composite door supplier has recently enjoyed a record month for the highest number of prepped doors ever.

Jayne Sullivan, Operations Director comments: “Our bespoke glazing service is now an integral part of our business with customers relying on us for complex orders, to support volume production or to help them with bespoke glazed door designs. We can achieve this thanks to our huge stockholding and warehousing facility, and our experienced glazing team. The team now consists of five dedicated experts and a senior leader with strong industry experience to drive the prepping/manufacturing department forward with the aim of achieving the highest levels of OTIF deliveries across all products.

“Our commitment to keeping close to market trends, talking to customers regularly and tracking orders means we know what to stock. When it comes to glass choice, we know our best-selling lines are the Clear, Obscure and Satin ranges so we’ve boosted stock volumes to ensure we can deliver the promises set out in our Customer Charter. In addition to the 40,000 door blanks, we now hold significant amounts of glass in a variety of permutations. This means our stock glass can be off-the-shelf, glazed or unglazed, and despatched from three days.

“To continue delivering on these promises, we have extended our long-term partnership with Regalead and added new suppliers to our portfolio, including Claytons. This also ensures our glass offering has something for everyone from more standard ranges for the new build or social housing sectors, to highly decorative contemporary choices for retail focused customers. Our good supply relationships also mean we can introduce new ranges of glass, fast. For example, RegaLead’s new Doorglass Collection 2019 is now available with DOORCO doors, or the Dual Aspect range with patented new decorative techniques, that allow for efficient supply of triple glazed or resin bevel options and offer superior finish RAL matches.

“As with any maturing market, expectations have risen across the composite door sector, whether that’s prepping, glazing, painting or glass supply. More than ever, DOORCO customers use us as a single point of contact in the composite door supply chain. We’ve facilitated that demand by offering choice and investing in our stockholding to ensure we have everything to deliver on time, in full. “

 

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Innovation, Not Imitation

Over the last decade, DOORCO’s innovation has rewritten the composite door rulebook. The brand is committed to upholding a market of choice that gives customers a competitive edge, whether it’s unique slabs, a wide choice of door designs and colour, added value services like prepping and glazing, or customer support and marketing.

Dan Sullivan, MD of DOORCO comments: “DOORCO’s innovation means our customers never stand still, and a snapshot of our top trending doors shows just how far we’ve come in terms of design compared with 10 years ago.

TOP TRENDING DOORS IN AUGUST
Top Trending slab: Monza II
Design: Gleneagles
Premium Colours: Victory Blue; Diablo
Bespoke Colours: RAL 8001; 5014
Glass: Linear

DOORCO’s top trending August door

“Although we’ll never rest on our laurels, it’s sometimes useful to look back in time. DOORCO was the first in the market to offer several unique added value products: Farmhouse, a cottage door like no other and now one of our most in-demand doors; Monza set the benchmark for premium entrances (and Monza II made them even better); LINKS, the perfect aluminium alternative, it’s one of our fastest selling new door styles thanks to customers enjoying the added value opportunities it creates through differentiation; unlimited choice in colour; a prepping service that comes with no restrictions; and a bespoke glazing service.

“So where next? As the composite door market evolves, so will DOORCO on behalf of our customers. We’re working on some exciting innovations that will enhance all areas of our business, from product range to service delivery, always with an eye on giving our customers the competitive edge.”

Visit www.door-co.com or call us today on 01625 428955 to find out how we can help your business.

Knocking on Doors

For someone who spends a lot of time looking at doors, I can assure you that there is one small feature which is often overlooked but can give an entrance a real sense of character. If you’ve gone to the effort of choosing the exact material, colour & panel layout you really want – then it would be foolish to miss out on the opportunity to throw in a humble knocker.

Tragically, knockers are becoming more and more uncommon. While there is a lot of excitement (and rightly so) about the use of technology, from all-seeing doorbells to apps that can check if your door is locked, there is something quite appealing about a traditional door knocker. I have managed to spot some real beauties around, so without further ado, here are my top 10 (trust me – this was very difficult to narrow down!):

10 – The Love Heart

It may be a while until Valentine’s day, but this soppy knocker has a certain romance to it.
It may be a while until Valentine’s day, but this soppy knocker has a certain romance to it.

 

9 – A Daring Dragonfly

The first of many animals on this list – a dragonfly is definitely top ten material. The dragonfly symbolises change & transformation which go hand in hand with the idea of opening new doors…

 

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8 – Swanning Around

A swan might typically be seen as graceful & serene but I think there’s almost a snooty air from a swan knocker. Nevertheless, a bit of arrogance has quite an allure…

7 – Prickly Pineapple

It’s hard to tell whether this is actually meant to be a pineapple but there’s no denying that when paired with the vibrant yellow door, it makes for quite an arresting front.

WhatsApp Image 2019-08-30 at 12.52.23 (4)6 – The Regal Lion

As far as knockers go, the lion is a common feature – and with good reason. Its majestic features make a fantastic front.

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5 – Stop Rabbiting On

Halfway through the top ten & perhaps you thought I wouldn’t be able to rabbit on about knockers for this long? Think again.

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4 – A Wise Elephant

The age, wisdom and kindness of a giant elephant knocker propels it to a high place on this list. For anyone wanting to reminisce their travels away, this trunky knocker could serve as a daily, happy reminder.

 

 

3 – It’s Absolutely Rammed in Here

It’s worth getting a ram-shaped knocker and throwing a housewarming party, for the pure joy on your friend’s face when he pulls out the dad joke of it being ‘absolutely rammed in here’.

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2 – A Man’s Best Friend

Where would we be without our furry guardians by our side? For any dog lover, the knocker is a great place to pay homage to their endlessly cheerful spirit.

 

1 – Shakespeare in Love

I absolutely adore this knocker – it’s truly unique and as the daughter of an English teacher, this simply had to take the coveted top spot.

 

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Until next time,

Jeyda

Cheif Doork & DOORCO’s Creative Consultant

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The Door Business

Nothing says British Summertime like long afternoons whiling away the hours in a local boozer. As I’m bumbling from one beer garden to the next, I’ve been keeping my (slightly blurred) eyes peeled for some stunning doors & it is with huge lamentation that I have to say – I’ve been sorely disappointed.

Now, don’t get me wrong – it’s not all doom and gloom. There are some beauties out there. But on the whole – a vast number of pubs seem to be underestimating the allure of a dreamy door – perhaps under the false impression that the door is only useful when open to be stumbled through by the general public.

Today, there are more pubs, bars, cafes and small businesses than ever to choose from. Each place pays a healthy chunk to have their premises and an even heftier sum on marketing – often completely forgetting the most visible thing about the store will often be the front door!

So I thought I’d pull together some examples of businesses that are making a great use of their doors and hopefully inspire others to put this valuable real estate to good use!

The Smart Art Approach
Every business wants to be memorable and an easy way to do that is going for bright colours – or better still, turning the entrance into a piece of art. Us Brits tend to be quite reserved when it comes to our doorways, so in a street full of plain Janes, why not go wild with a splash of colour and be the exotic Tarzan in town?

The Dream Theme
Perhaps you’re trying to specialise and be known around the block as the true connoisseur of something. One option is to really hammer home that message with a themed door. Don’t wait for people to get inside, show the world what you’re about!

Pass the Glass
Just because you’ve got glass doors, doesn’t mean you should pass the opportunity to make a statement. Some simple sticker designs are a really cheap but effective way of making you stand out from the rest of the street.

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Back-door Escape
Equally, don’t just think of your fire-doors as a place to look at whilst rolling your eyes during the 10th fire drill of the month. Make sure you’ve got all the right signage and then try using the space to show a bit of your business’s personality.

Celebrating Years Gone By
If you’re lucky enough to have a building with an old wooden door that still works, then do everything you can to highlight its beauty. They don’t quite make them like they used to!

It’s a Door World After All

As you can see – there are great ways any business can make use of their doors. But what if your business is actually selling doors themselves? A brochure can only go so far & doesn’t provide the excitement that I believe door shopping should. Instead, some businesses are providing a more memorable experience which allows customers to see the doors up close and personal. Formby Composite Doors & Coffee Lounge have taken this approach and set up a small coffee shop where you can sip on a latte, surrounded by Vista & DOORCO doors (heaven!) and be confident in whichever one you choose.

So there we have it – the humble door has many uses and although a business’s success might not hinge on it – an appealing door goes a long way to locking down against competition.

Until next time,

Jeyda, Chief Doork

Creative Consultant for DOORCO

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To Green or not too green

British Summertime is officially here which means donning those white linen trousers you bought on holiday and heading to the park to sip on Pimms and debate whether our beloved Andy Murray is grumpy or just Scottish.

It’s that beautiful time of year when the sunshine stretches out until the late evening and we’re surrounded by leafy greens. With Wimbledon just around the corner, I started thinking about how green and white together make a brilliantly summery facade but there are some simple do’s and don’ts to bear in mind when it comes to doors.

1. Don’t Go OTT
Maybe you love your rolling meadows, find peace reclining in the shade of tall oaks or strolling through the nearest countryside. The thing to remember is that whilst being surrounded by natural world greens is extremely tranquil – it can be overbearing if you apply too much of the shade to your house. So don’t go over-the-top… think light touch – not leprechaun.

2. Do the Green, White, Green Sandwich
Okay, so admittedly the ‘green, white, green sandwich’ isn’t one that you typically see in a Sainsbury’s meal deal. What I mean by this is having a green door, surrounded by white features and then some nearby shrubbery is always a great combination. The white paint is a really subtle way of drawing the eye into the door, making its hue more memorable.

3. Don’t be afraid of injecting some personality
Most doors I see in Britain are fairly plain. Collectively, I think we’re quite a modest bunch and don’t like to draw attention to ourselves. However, the door can be a perfect opportunity to add some character. Adding some distinctive features incorporating a green nature-based tone is likely to leave a really positive impression on visitors.

Kind Charity’s green door with playful bumble bees was one I spotted whilst being toured around Liverpool with Vista. It’s a small touch that made me smile and had a lasting impression.

Similarly, I loved the simple pop-art approach of ‘Barber Shop Adam’, spotted in Yarm (North East England). The green & white pairing combined with a simple graphic is definitely one of the most striking doors on a busy high street.

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4. Do keep it clean!
If this season’s cricket or tennis kits have got you inspired – then take a leaf out of the dentist’s book and make sure you keep your whites pearly clean. Just like scrubbing your molars, a white door needs love and attention to keep it looking at its best.

Ultimately, both green and white doors are great options in the summertime as they imbue a natural lightness whilst retaining a classy feel. Plus, if done right, they’re both subtle enough that you can be sure they won’t be a hot topic around the BBQ and you can rightly concentrate on shouting ‘New balls please!’ at the telly.

Enjoy the sunshine, folks!

Until next time,
Jeyda, Chief Doork

Creative Consultant for DOORCO

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Doorco Boosts Standard Glass Ranges

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Leading composite door supplier, DOORCO Ltd has added two new lines to its standard glass offering with the addition of high-performance clear and obscure glass choices in eight styles. This expansion of door glass options goes hand in hand with the increase in demand for DOORCO’s glazing service.

Ben Aspinall, DOORCO’s IT & Marketing Manager. “The launch of these new glass choices fits perfectly with the growth in demand for our comprehensive glazing service, which includes more standard ranges for the new build or social housing sector, to highly decorative contemporary choices for retail focused DOORCO customers.

“To ensure we continue to try to supply customers with what they want when they need it, we’ve boosted our standard glass range to include high-performance clear, obscure or textured styles including Satin, Cotswold, Stippolyte, Pinpoint, Minster and Cathedral, all available with toughened, laminated and Low-E options. These new lines can be previewed in the DOORCO door designer and ordered through our online ordering system off-the-shelf and despatched within three days.

Join DOORCO customers taking advantage of the new glazing service

“More and more fabricators are also making the most of DOORCO’s comprehensive glazing service to free up more time and space in production, allowing them to focus on what they’re good at, and letting us do the rest. Our warehousing and manufacturing teams look after 40,000 door blanks along with huge stocks of the ODL Tri-SYS glazing cassettes and significant glass stocks from Claytons and RegaLead. Our highly trained team of glazing experts can take the hassle out of your composite door production, allowing you to focus on what gives you the best margin.

“Talk to DOORCO today about how we can help your business, whether it’s a single prepped door or large volume order, we’re geared up to be the most helpful composite door manufacturer in the UK.”

For more information call: 01625 428955

What’s the difference between fingers and doors?

Yesterday, I was minding my own business taking a photo of a red door with absurdly large lettering for the house number when a couple of women cautiously approached me. I immediately thought my luck was up – I was finally going to have to confront the conversation I’ve miraculously managed to avoid so far as to why I’m taking a photo of someone’s doorway. Fortunately, I was wrong. They were wondering if I wanted to be a hand model for their nail salon. Relieved and somewhat bemused, I decided to go along with it.

I followed the ladies to their salon where they sat me in a chair and offered me a whole array of different colours to choose from. Just like with doors, nails are an opportunity to add a splash of colour and show a hint of personality. It took me about 10 minutes to decide what colour to go for – even when the choice is far from permanent. I completely understand that choosing a colour for a front door, particularly a bold colour, is even more of a difficult a task. What if you don’t like it? What if the neighbours think it’s ridiculous? Naturally, I settled on fluorescent yellow.
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There are a number of things I’d recommend doing if you fancy a bold colour but aren’t sure which…

First thing’s first – get the brochure. Have you ever ordered something online and then it turns up looking like an entirely different product? The lesson is – colours look different between print and online so get the brochure to see the real colour you’re ordering.

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Secondly, try the ‘Design Your Door’ feature on the DOORCO website. It’s easy to think that you love a particular colour when you’ve seen it somewhere in the wild but that doesn’t necessarily mean it will look good on your door. The biggest thing I’ve realised through my photography is that the story does not end with the door – it’s about the whole façade. The colours you love might look fantastic on someone else’s house, but perhaps with your surrounding brickwork… not such a pretty picture. With the Design Your Door feature, you can choose literally everything you want about the door and then visualise the end product by uploading a photo of the front of your house. A truly digital ‘try before you buy’!

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Or, if you have a shed and fancy a more hands on approach, my recommendation is to get a bunch of sample paint pots and try out your favourites. This is a safe spot where you can try out your most wacky ideas. I like to think my dad pioneered this technique by painting the shed door a lurid, fluorescent green and then after clearly determining it to have been a success – moving on to the living room radiator (much to my mum’s dismay). DOORCO can paint any RAL colour so you should be able to match your chosen shade.

If you are a developer or landlord with portfolios of properties, I envy the options you have in front of you. Rather than having to choose which colour to go for, you have enough doors to have a whole rainbow. What a fun way to avoid the frustrations often felt by residents of the uniformity of houses and being unable to put a unique stamp on a home. In fact, the property on my road has done this really well – turning an otherwise fairly non-descriptive set of flats into something eye-catching, memorable & full of life. I find the different, bright coloured doors reminiscent of rows of beach huts by the seaside in summer and immediately feel happy when I see them. Consumers regularly say that colour is a key factor in purchasing and I would bet that anyone viewing a bunch of houses in a short space of time will remember the ones with a bit of character.

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Thankfully, there is a huge amount of choice when it comes to choosing door colours. My personal advice is that being bold pays off – I haven’t stopped admiring my fluorescent nails.

Until next time,
Jeyda
DOORCO’s Creative Consultant

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